About Us
A Passion for Healthcare Success
Our Mission
The American healthcare system depends on continued innovation and private physicians whose practices thrive as they serve local communities and patients. Medfluence Advisors is deeply passionate about connecting patients to physicians in a win-win model where patients receive relief and physicians perform the procedures they find most rewarding. We serve as the healthcare marketing partner to these locally rooted practices to empower physicians with the knowledge and marketing support to spark smarter growth. Emerging medical technology companies stand to benefit from this ecosystem, too, which exposes more patients to their solutions. When the right patients find the right practices, this improves local healthcare outcomes, nurtures neighborhoods, and brings fulfillment to doctors and patients alike.
Our Commitment
At Medfluence Advisors, we promise to provide best-in-class solutions that deliver results that propel medical practices and device companies to reach their goals. We believe that developing and enhancing strong relationships with our clients, understanding specific goals, and creating custom solutions give us the ability and responsibility to positively affect both the physician and potential patients’ lives every day.
Our Story
Our founding partners have worked with medical device companies and medical practices for nearly 40 years. We founded Medfluence Advisors because we saw an opportunity to make a difference in how patients learn about transformative treatments and find the local practices offering those procedures. We understand that marketing in the digital age requires an entirely new approach to patient outreach and engagement that better matches patients with practice specialties and aids practices in utilizing the technologies that make this possible. For us, the greatest satisfaction is knowing that people searching for solutions to undiagnosed conditions receive the treatment they deserve.
Partner Bios
Nick Binge
Pioneering Executive, Entrepreneur, and Award-Winning Producer
Nick Binge is a dynamic leader at the intersection of healthcare innovation and digital transformation. With a distinguished career spanning executive roles at industry giants like Lippert Components, Boston Scientific, Entellus Medical, and Stryker, Nick has consistently driven growth and innovation in the medical technology sector.
Nick's expertise lies in harnessing disruptive technologies and developing new markets. His journey through neuromodulation at Advanced Bionics/Boston Scientific, diabetic sensors at Dexcom, and office-based sinus procedures at Entellus and Stryker has positioned him as a visionary in early-stage commercialization.
Driven by a passion for leveraging digital advancements in healthcare, Nick founded Medfluence Advisors. This venture aims to revolutionize awareness for underserved disease states and empower physician practices to thrive in the evolving healthcare landscape. Taking his vision a step further, Nick co-founded PXEngagement®, a Medfluence Advisors company, which employs cutting-edge texting software to enhance efficiencies for both physicians and patients.
In addition to his entrepreneurial endeavors, Nick has achieved significant success in media production. As the Executive Producer of "The Pronunciation," a critically acclaimed series developed by Medfluence, Nick has shown a strong commitment to creating engaging and informative content. The series has earned industry recognition, including prestigious awards such as the Telly, Viddy, and Marcom.
Outside of work, Nick is an avid reader, an enthusiastic pickleball player, and a skier with big dreams of extreme slopes—though his skills might not always match his ambitions. He resides in Colorado with his wife, Sara, and their two children. Nick is also a proud graduate of the Miami University Farmer School of Business.
Nick Binge's unique blend of executive leadership, technological innovation, and creative vision continues to shape the future of healthcare and digital communication. His work not only advances medical practices but also improves patient experiences, making him a true pioneer in his field.
Greg Caesar
Partner, Sr. Director of Business Development, Medfluence Advisors
As Sr. Director of Business Development at Medfluence Advisors, Greg Caesar brings over two decades of unparalleled expertise in marketing and sales leadership to drive transformative success for healthcare practices and mid-small size med-tech innovators. His extensive career spans both domestic and international healthcare markets and includes experience with both large Fortune 500 companies and nimble startups. Greg’s unique blend of experience equips him to deliver innovative solutions that address the diverse needs of patients and healthcare organizations.
Greg has held influential executive roles at Entellus Medical and Stryker, where he advanced healthcare innovation, implemented professional development initiatives, and promoted operational excellence. His work with ENT industry giants highlights his ability to navigate complex healthcare landscapes and deliver impactful results. Additionally, Greg has demonstrated his agility and strategic prowess with startups such as Advanced BioHealing, driving growth, market penetration in emerging environments, and successful exits.
Greg’s leadership is marked by his commitment to delivering life-changing outcomes for patients through cutting-edge solutions. As a result of his commitments, his achievements include multiple President's Club awards, recognition as Sales Manager of the Year, and selection to the Forbes Business Council in 2024. As a published author and frequent Forbes contributor, Greg is a respected voice in the healthcare and leadership sectors.
He holds an MBA from the Mitchell College of Business at the University of South Alabama and an undergraduate degree in business from the University of Memphis.
At Medfluence Advisors, Greg leads strategic consulting initiatives with a focus on surgical practice development, patient acquisition strategies, and comprehensive marketing solutions. His diverse experience with both large organizations, startups, and private practices domestically and abroad enables him to provide valuable insights and drive sustainable growth and success for healthcare businesses.
Outside of work, Greg enjoys running, practicing yoga, and reading, reflecting his belief that personal well-being is crucial to achieving professional excellence.
Stacy Cesler
A Strategic Leader in Healthcare Innovation and Patient Engagement
Before joining Medfluence Advisors, Stacy excelled as a Regional Manager at Entellus Medical and Stryker, where she led a dynamic sales team across 11 states in the Midwest. With over fifteen years of experience in collegiate athletics, five years in ENT device sales, and three years with Medfluence Advisors, Stacy has honed her skills as a strategist, leader, problem solver, communicator, and adaptive professional. Stacy holds an undergraduate degree in Social Work and a Master's degree in Business, providing her with a unique blend of empathetic understanding and strategic acumen. As a co-founder of PXEngagement®, a Medfluence Advisors company, she has been instrumental in developing cutting-edge texting software designed to enhance efficiencies for both physicians and patients. This HIPAA-compliant software underscores her commitment to integrating innovative solutions in healthcare.
Her background as a collegiate athlete at the University of Missouri highlights her natural leadership, competitive spirit, and dedication to teamwork. Outside of her professional achievements, Stacy is a devoted wife to her husband Jeff and a proud mother of twin boys. In her spare time, she enjoys reading, golf, practicing yoga, and traveling. Stacy is passionate about using her expertise to make a meaningful impact on patients with unidentified disease states, finding immense joy in contributing to their relief and well-being.